Pinergy announce Irish International golfer Peter O’Keeffe as new brand ambassador

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Peter O’Keeffe as he is unveiled as Pinergy’s new brand ambassador as part of a three-year partnership. Pinergy, as part of the sponsorship will also come on board as commercial partners to one of Ireland’s largest golf fitness brands, Golf Strong, a business developed by Peter aimed to maximise the performance of golfers both at home and around the world. Pinergy were proud to become Official Sponsors of one of Golf’s most well-known cups, the Pinergy Woodbrook Scratch Cup across both the Women’s and Men’s Cups earlier in the year. Mandatory Credit ©INPHO/Dan Sheridan

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Pinergy, were delighted to today unveil one of Ireland’s elite amateur golfers, Peter O’Keeffe as their new brand ambassador as part of a three-year partnership.

Alongside the ambassadorship, Pinergy is proud to be joining in a commercial partnership with Peter’s specialised golf business, Golf Strong, a bespoke training programme for golfers aimed to maximise performance and help players stay on course to develop their golf game. 

With two Irish Amateur Open titles and an Irish Close Championship on his CV, the Douglas native was once a professional golfer, now playing a starring role on the amateur circuit.  Coinciding with this year’s earlier announcement which saw Pinergy named as Official Sponsors of one of Golf’s most well-known cups, the Pinergy Woodbrook Scratch Cup across both the Women’s and Men’s Cups, Peter O’Keeffe claimed the Pinergy Woodbrook Men’s Senior Scratch Cup title in 2023, setting a course record on his way to victory of the prestigious tournament.

Proud to be playing a part in supporting the future of golf in Ireland, Pinergy’s affiliation with Peter and Golf Strong, sees Pinergy come on board with one of the biggest golf fitness brands in the country. Developed in 2015, Golf Strong has grown in scale, allowing golfers domestically and internationally to access individual assessments supported by personal training and personal programmes.

Speaking at today’s launch, Peter Bastable, Executive Chair of Pinergy said: “We’re delighted to welcome Peter on board with us as one of Ireland’s top amateur golfers. We are proud to extend our partnership to what has grown to be a titan of business in the golf community with Golf Strong. It has been an exciting few years for Peter and we were delighted to see him claim the Pinergy Woodbrook Scratch Cup last year. We are thrilled to be on this journey with Peter and Golf Strong and look forward to working alongside him for the next three years.”

Pinergy Ambassador Peter O’Keeffe added: “I’m delighted to join the Pinergy team as their newest ambassador and grateful to have them join on board supporting my business as it continues to thrive and grow each year. Their support will undoubtedly enhance my performance on the course and help us elevate the fitness and conditioning of golfers through Golf Strong. It’s an exciting partnership that aligns perfectly with my professional goals and passion for promoting golf fitness.”

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