Srixon Sports Europe announce partnership with Arccos Golf

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Srixon Sports Europe is delighted to announce an exciting new partnership with Arccos, the pioneer of automatic shot
tracking, big data and artificial intelligence for golf.

Spearheading the partnership is a special offer that allows Srixon/Cleveland Golf players in the UK & Europe to receive a free set of Arccos smart sensors plus a 45-day free trial of the award-winning Arccos Caddie platform. The promotion is available to both new and existing owners of ZX Mk II woods & irons and Cleveland Golf RTX 6
ZipCore wedges. Eligible consumers may also access special pricing on the Arccos Link wearable, allowing members to track their shots without using their phone.

“Capturing and analysing on-course data has long been an essential tool for the world’s top players,” said Lionel Caron, Chief Operating Officer, Srixon Sports Europe. “Through this partnership with Arccos, we’re now bringing that same opportunity to golfers across the UK and Europe to play smarter, while also adding an incredibly rich new data
stream that will help fuel future innovations in the golf ball and club categories.”

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To redeem, existing customers can visit Srixon’s website https://eu.dunlopsports.com/srixon/arccos.html) or scan the QR code label located just below the grip on each club. Upon scanning, customers are directed to the website to
redeem their offer.

“Srixon and Cleveland Golf have an amazing track record of building premium clubs and balls for players of all skill levels, including multiple major winners,” said Tom Williams, Arccos’ Executive Vice President. “Launching this partnership in conjunction with their latest club releases will help ensure widespread awareness of the special offer and
facilitate the growth of an on-course dataset that Srixon and Cleveland Golf marketers and engineers will be able to leverage in countless ways.”

About Arccos:
Golf’s first Artificial Intelligence platform, Arccos Caddie automatically tracks your shots while delivering in-round insights and personalised Strokes Gained analytics for every game facet and each club in your bag. This system is highlighted by an A.I.-powered rangefinder, smart club distances and caddie advice for every golf hole on each. These
innovations helped new Arccos members who played at least 10 rounds lowered their handicap index by an average of 5.71 strokes in their first year of membership.

Arccos members have recorded more than 13 million rounds and 600 million shots while playing courses in 162 countries. This feeds the world’s largest on-course dataset, now including over 350 billion separate data points. The company’s recent releases include a groundbreaking golf ball data capture system. This represents the initial step in Arccos’ process of analysing how a player’s ball selection may impact every aspect of their game, from equipment choices to club selection to in-play strategy.

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