The Ladies European Tour returned to Irish shores after a ten year absence last year as Co Clare played host to a resoundingly successful KPMG Women’s Irish Open at Dromoland.
25,000 spectators poured through the gates for an LET attendance record as Klara Spilkova held off the home challenge of LPGA star Leona Maguire to claim a memorable win.
The job for tournament organisers now is to ensure the furore around the 2022 edition was no fluke as all those involved at Dromoland look to make improvements in all areas ahead of this September’s renewal.
“A lot of the players last year said it felt like a Major championship which is a credit to everyone involved,” says Tournament Director Cian Branagan.
“Our job this year is to improve across the board. We’ve earmarked a couple of areas to do that. One being the field. We’re going to enhance the field and add in some world class talents to complement Leona Maguire.
“We have also opened up the hospitality for public consumption so that’s on sale now for the public to buy.
“And thirdly and most importantly is the fan zone experience. We earmarked the customer journey as a really important point to improve and evolve year on year.
“We have a new parking facility that’s 500metres from the first tee which is pretty incredible. We’ve got the fan village now located up at the castle. We have VR activation, hitting nets. A DJ playing throughout the day with live music on the Friday and Saturday, so across the board we’re just trying to enhance that customer experience.”
The stars are already beginning to align with Olivia Mehaffey set to debut at the event after missing out last year. The big-hitting Anne Van Dam is once again set to wow Irish crowds, as well as another LET winner in Lily May Humphries and the legendary Dame Laura Davies. Not to mention Leona Maguire who’ll likely go off favourite for the event.
With the KPMG Women’s Irish Open just three weeks out from this year’s Solheim Cup, it’s hoped plenty more European stars will use the Dromoland date in order to catch Captain Suzann Pettersen’s attention.
And with Play in Pink again on board as Official Charity Partners, and Shannon Airport teaming up with the event once more, the 2023 KPMG Women’s Irish Open is already looking unmissable.
Tickets to see the stars of the Ladies European Tour at the KPMG Women’s Irish Open are now on sale HERE
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