The Royal Bank of Canada has filled the void left behind by LIV Golf defectors Dustin Johnson, Graeme McDowell and Harold Varner III with the signings of Sam Burns, Sahith Theegala and Cameron Young.
After ending their sponsorship of GMac, DJ and HVIII following the trio’s move to the Saudi-funded series, RBC, who are long-time supporters of golf around the world, have opted for three young guns to carry the company’s brand around the globe playing golf instead.
“We were certainly disappointed when we lost DJ, G-Mac and HVIII. They’ve all been just terrific ambassadors for RBC. But we also understand that they needed to make a decision for their own purposes and reasons and we respect that,” Mary DePaoli, RBC’s Chief Marketing Officer said.
Now RBC is clearly looking to the future with four-time PGA Tour winner Burns joined by 2022 Rookie of the Year, Young, and rising star Theegala who also claim close to capturing the Rookie of the Year crown.
“Cam, Sam, and Sahith are the next generation of professional golf stars,” DePaoli added.
“We’ve been impressed with their performance on the course but we’ve also come to know them as athletes and individuals as we have with our other RBC ambassadors.
“They’re really that next generation of elite athlete but also very community focused as well. I think they represent the best of the future of the PGA Tour.”