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Wednesday, February 24, 2021

FootJoy’s new HyperFlex shoe specifically tuned for golf

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FootJoy has underlined its commitment to performance innovation, style, comfort and quality with the introduction of the all-new HyperFlex golf shoe. Tuned specifically for golf, HyperFlex features a unique BOA lacing system and an all-new outsole which allow the shoe to move in unison with the golfer and mimic the natural flexure of the foot. Added comfort and performance benefits are delivered thanks to a midsole which is cleverly designed to meet the needs of golfer when both walking and swinging a golf club.

Tour star Rafa Cabrera Bello said, “They look and feel so athletic. Super comfortable the moment you put them on.” Bernd Wiesberger added: “It’s a great looking shoe that you can just slip into. You get that great stability without sacrificing on comfort.”

Stratofoam Cushioning System – FJ’s StratoFoam cushioning is a proprietary foam blend that provides optimal support and comfort in any conditions. This midsole design provides the perfect blend of cushioning which helps absorb shock while maximising energy return to reduce foot fatigue.

Optiflex Outsole – The all-new OptiFlex outsole design features dual flex grooves that flex naturally with your foot for comfort as well as a thin, semi-rigid TPU flex plate that promotes multidirectional flexure and traction where you need it in the golf swing.

Wrapid, Powered by BOA Fit System – HyperFlex features breakthrough performance fit technology, delivered with athletic-inspired styling and materials in both a laced version as well as the all-new Wrapid, powered by BOA Fit System. This innovative new system features an asymmetrical configuration that ensures a dialled-in, precision fit with a reduction in pressure on the top of the foot. It enables the shoe to move with you, wrapping your foot in complete comfort, all while providing powerful support through the swing.

Features & Benefits 

  • All-new StratoFoam: Midsole compound for enhanced comfort
  • Laser Sport Last: Full rounded toe character, standard fit across the forefoot and instep, with a slightly narrow heel
  • Engineered mesh with Hot Melt yarns for enhanced structure and support
  • Added toe spring for athletic profile
  • OptiFlex outsole for enhanced range of motion and flex featuring Pulsar LP cleats by Softspikes
  • 1-Year Waterproof Warranty
  • Moulded High Density EVA FitBed for comfort and control

Availability

The HyperFlex range will be available in multiple colour styles – Laced Grey & Blue, Wrapid BOA Grey & Red, Laced Blue & White and WRAPID BOA Black & Black – with both a Laced version (SRP: €199.00) and BOA Fit System (SRP: €229.00), on 1st February, 2021.

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