15.2 C
Dublin
Monday, July 6, 2020
- Advertisement -

Titleist unveils improved Velocity & Tour Soft Balls for 2020

Must read

Open Championship – Top-10 Greatest Hits – #4

Opinions are – and to this day remain so - divided as to which of the trio of Seve Ballesteros Open Championships were the most memorable. We've landed on the second one

Open Championship – Top-10 Greatest Hits – #5

The beauty of Open Championship golf and links golf for that matter is that it demands a variety of shots scarcely seen across the weekly haunts of the PGA and European Tours. Here's two great examples

Open Championship – Top-10 Greatest Hits – #6

Who could forget the image of Jordan Spieth way right, deep into the dunes, faced with an unplayable lie, his procession towards a first Open Championship in serious jeopardy

Open Championship – Top-10 Greatest Hits – #8

In 1973, arguably the sport’s first global superstar was bowing-out of the Open Championship. Trust Gene Sarazen to sign off with a hole-in-one

Titleist are upping the stakes in 2020 with new and improved Velocity & Tour Soft ball options for the upcoming season.

Both offerings are set to hit shelves in February boasting even better technology, design and core attributes sure to help your golf game come Spring.

Titleist Velocity

Every component of the new Titleist Velocity golf ball has been engineered for maximum velocity, including new aerodynamic and core technologies that deliver the longest, best performing Velocity yet.

Golfers can also experience the speed of Velocity in style, with three new matte colour options (Pink, Green and Orange) added for 2020.

“Velocity golfers love distance, and they never stop asking us for more yards,” said Michael Mahoney, Vice President at Golf Ball Marketing.

“But we know they’re also trying to shoot lower scores, and distance is only one part of that equation. The advancements our engineers have made to Velocity’s aerodynamics package and high-speed core technology are meaningful. Golfers can take aim from further away – confident that if they put a good swing on it, they’ll have the extra distance to reach the green with the ball flight to stop it there.”

Available in Titleist Authorised Retailers from February 7th, 2020 Velocity has been improved through comprehensive golfer feedback and new innovations developed inside the Titleist Golf Ball R&D labs.

NEW MATTE COLOUR OPTIONS:

The improved performance of 2020 Velocity is enhanced by three new colour options featuring a high optic, vibrant matte finish. Golfers can now choose from Matte Pink (play numbers #1-4), Matte Green (#00-11-22-33) and Matte Orange (#00-11-22-33), in addition to standard white (#1-4).

• The invention of a spherically-tiled 350 octahedral dimple design produces a more consistent, high-flying trajectory for longer distance

• Velocity’s engine – a larger, higher speed LSX core – generates fast initial velocity with extremely low spin on all full swing shots to help golfers get every last yard

• The increased core size also adds spin for greater stoppability on approach shots

• Fast NaZ+ Cover formulation is designed for speed and playable greenside feel

The new Velocity is manufactured by Titleist associates at Titleist’s owned-and-operated Ball Plant 2 in North Dartmouth, Mass., ensuring the most consistent performance and quality in every dozen and every ball.

 

Titleist Tour Soft

Titleist Tour Soft was first introduced two years ago, utilising new material and process technologies to deliver the best performance in its category – offering a superior combination of soft compression feel, very fast speed for commanding distance and excellent short game spin and control.

“Golfers wanting to play a softer-feeling ball shouldn’t have to sacrifice yards off the tee or control into the green,” said Mahoney.

“We know they have real golf to play and their ball has to be much more than just soft. The new generation of Tour Soft continues to show what’s possible in a lower compression design. Our engineers have developed a longer, all-around better performing golf ball that maintains the soft and responsive feel that golfers love about this product.”

For golfers who prefer a softer-feeling golf ball, the new 2020 Tour Soft improves upon its prior generation with real performance advancements to help them play better.

NEW ALIGNMENT STAMP:

Tour Soft’s sidestamp has been redesigned and integrated into a new alignment aid feature for 2020. The alignment stamp – resembling a “T” shape – makes it easier for golfers to line up their Tour Soft on the green or tee, without having to mark lines on the ball.

 

• Titleist’s largest golf ball core is now even larger, delivering faster ball speeds for category-leading distance off the tee

• The larger core size required engineers to make Tour Soft’s high performance 4CE grafted cover system even thinner, producing increased short game spin around the green

• Enhanced aerodynamics – a new spherically-tiled 342 cuboctahedron dimple design – provides a more penetrating ball flight

• Doubling as an alignment aid, the new Tour Soft “T” sidestamp provides golfers the option for easy alignment on the tee or green

The new Tour Soft, offered in both white and high-optic yellow, is manufactured by Titleist associates at Titleist’s owned-and-operated Ball Plant 2 in North Dartmouth, Mass., ensuring the most consistent performance and quality in every dozen and every ball.

“When we began offering alignment aid stamps through our My Titleist customiser (on Titleist.com) in February of 2018, they instantly became the most popular options among golfers choosing to add custom logos to their golf ball,” said Product Manager Michael Fish.

“Our research and testing with Tour Soft golfers showed an overwhelming preference for using an enhanced alignment stamp and they put this ‘T’ mark at the top of their list.”

AVAILABILITY:

The new Titleist Velocity and Titleist Tour Soft are available in Titleist Authorised Retailers from February 7th.

New Gear

Galvin Green hits the shelves with eye-catching 2020 range

Galvin Green has turned to the ‘Science of Excellence’ for inspiration for its 2020 Part Two clothing range launched this month

Big Max introduces lightest ever push trolley

At just 5.4kg, the TI Lite from trolley experts Big Max is a practical dream for golfers wanting to take the edge off their long walk spoiled

Music to our ears – Bushnell Golf introduces Wingman GPS Speaker

The all-in-one device gives golfers access to their favourite music while still providing them audible distance information on the course

Motocaddy M7 remote offers even more hands-free control

Motocaddy is introducing a new M7 Remote trolley that gives golfers a superb hands-free option for transporting clubs on the golf course

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Fleetwood – no hard feelings after McIlroy’s PGA Tour comments

Tommy Fleetwood insists he holds no ill-will towards Rory McIlroy after the Northern Irishman questioned the career commitment of some of Europe’s biggest stars opting out of the PGA Tour restart

Power fades as DeChambeau muscles his way to Rocket Mortgage win

Seamus Power drifted outside the top-10 on the final day as beefed-up American Bryson DeChambeau moved to No.7 in the world with a post-lockdown victory that's been coming

Open Championship – Top-10 Greatest Hits – #4

Opinions are – and to this day remain so - divided as to which of the trio of Seve Ballesteros Open Championships were the most memorable. We've landed on the second one

Molinari moving Stateside & it’s nothing to do with McIlroy’s ‘broadside’

"The next chapter of our life is going to be in California, where we hope to be safe, happy and to spend more time together as a family" - Francesco Molinari

Power digs deep to stay in touch of maiden Tour title

West Waterford's Seamus Power grabbed back-to-back birdies at 13 and 14 in a round of 69 to be sharing fourth place at 14-under par