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Friday, February 26, 2021

Introducing a New Era in Lightweight Golf Footwear with Adidas ZG21

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Today’s golfers demand a lot from their shoes, and Adidas kept hearing that there was something missing. Whether it was one of their tour professionals or an everyday golfer, they all wanted the same thing: a high-performance spiked shoe that was lightweight and extremely comfortable. Adidas Golf took that as a challenge to not only fill this void that players were looking for, but also create something exciting that would stand alone at the top and launch a new category of spiked footwear.

After nearly two years, multiple prototypes, configurations, and infusing their latest technologies to get everything right, Adidas are introducing ZG21 giving golfers of all skill levels a high-performance spiked shoe that’s lightweight with zero compromises.

ZG21 is their lightest spiked footwear model to feature BOOST cushioning. It’s up to 20 percent lighter than comparable spiked models previously in our range and significantly lighter than many competitor models. World No.1, Dustin Johnson put the ZG21 in play this season and was impressed by the lightweight performance.

“I couldn’t believe how light these were when I put them on. I’ve worn adidas shoes my entire career and it’s amazing how the team was able to reduce the weight so much while still keeping the great comfort, traction and stability. Players of all skill levels will benefit from what ZG21 has to offer when they put them on and head to the course.”

Beyond the clean, fast and sleek design, ZG21 is packed with new technology:

• LIGHTSTRIKE
A first in golf, this cushioning is 40 percent lighter than any EVA foam in the market while also providing shock absorption and quick recovery, perfect for golf where stability through the swing is critical. It’s been used in other categories like basketball and tennis, and when coupled with our BOOST cushioning, gives players lightweight comfort and stability with every swing and step.

• SPRINTSKIN
A lightweight and waterproof (one-year warranty) four-layer upper that combines innovative textiles and polyurethane films for breakthrough performance.

• ULTRA-LIGHT STABILITY FIN
A new lightweight and durable TPU insert we created in the lateral sidewall that offers increased lateral stability and a locked-in feel throughout the swing.

• SWINGPLANE TRACTION
Inspired by heat-map studies and running from heel to toe, we target the areas and place the maximum amount of traction where it’s needed most.

The new ZG21 outsole features an ultra-thin TPU construction, six strategically placed cleats, and a new crescent moon-shaped secondary lug to optimise grip, support and performance while ultimately reducing weight.

ZG21 will come in four models: men’s laced, men’s and women’s BOA, and a simplified laced offering for junior golfers. The two BOA models feature the new BOA Fit System, a ‘Y’-strap design that’s a first in the sport and provides an even higher level of performance. The configuration wraps around the foot, creating a secure fit over the instep and provides flexibility and freedom in the toe box. The men’s ZG21 BOA is also the first golf shoe on the market to feature Li2 – a sleek, low-profile dial platform that modulates tension when and where needed with enhanced speed and effortless execution.

All ZG21 models will be available exclusively on adidas.com and the adidas app starting today, and at retailer partners worldwide beginning Feb. 1, 2021. RRP: €160 (€180 BOA)

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